ADA

Kris Helmick

Kris Helmick serves on the 2017-2020 SEGD Boards as the Chapter Chair Liaison, and also as Co-chair for the SEGD Los Angeles Chapter. He is also the Associate Vice President of Environmental Graphics at CallisonRTKL

Kris has more than 10 years of experience working on signage, wayfinding and exhibit design projects.

Kris Helmick
Hunt Design
Los Angeles

Charleen Catt Lyon

Charleen Catt Lyon is Design Principal, majority owner and founder of Catt Lyon Design + Wayfinding, a full-service multi-disciplinary graphic communications firm, located in New York, Chicago, and Cincinnati. In this capacity, she leads the firm’s graphic designers, industrial designers, and architects on all projects.

Charleen Catt Lyon, Catt Lyon Design + Wayfinding
New York

Amy Siegel

For more than 30 years, Amy has been striking a balance between creative expression and managing the details and business demands of large, multi-faceted, projects such as international airports, hospital campuses, and gaming and hotel facilities. Amy collaborates with her clients before design even begins from planning through implementation, translating their critical needs into design solutions.

Amy Siegel, Gensler
Denver

Ray Berberich

The best wayfinding signage is concise and straightforward yet subtle. They do all the things they’re meant to do without much fanfare—because their job is not to talk about or draw attention to themselves.

Ray Berberich designs like that because he is like that. He started focusing on wayfinding and communication design in the 1990s; since then his scope of work has ranged from logo design and brand-identity communications, to the implementation of large signage programs—for medical facilities, sports venues, retail, hospitality, entertainment and mixed-use facilities.

Ray Berberich, Berberich Design
BDT Architects & Designers
Rapid City, SD

Kristin Adkins

Kristin Adkins has been helping clients figure out what signs they need, what they look like, where they go, and making sure they meet code requirements, since 1993.  With extensive experience in wayfinding and planning/programming sign systems, she also dives into internal communications, marketing and social media from time to time. 

Kristin has a Bachelor of Arts in Communication, with an emphasis in Graphics Design, from Simpson College.

Kristin Adkins
ASI
Grinnell, IA

Jonathan Posnett

Jonathan Posnett is a Principal in the New York Office of Entro, with over 25 years of experience in the development of design and strategy-based solutions for clients striving to improve the user experience in the built environment. Jonathan's role as Principal focuses on client relationship development, with a focus on project management, creative direction and business development.

jonathan posnett headshot
Entro/CVEDesign
New York

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