Multimedia

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SEGD is hosting Xlab again in 2019. Join us for the most exciting Digital Experience conference on the calendar this year.
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2019 SEGD Academic Summit Austin Header
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Orlando Chapter Header
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Orlando Chapter Header
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1,200 community members have signed up as members within three months! (image: restroom signage)
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Other important considerations were the visibility of amenities and community spaces from the library itself, and the mandate for the library information/checkout desk to be mobile. (image: directory signage)
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Together with the interiors, signage and large-scale environmental graphics in the building needed to be just as compelling as the exterior façade. (image: book return slot)
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There were distinct events that stood out as critical to address—the Formula 1 retrofit and motocross, truck and drag racing as part of the local culture. (image: supergraphic of motorcycle)
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The Library serves as a convenient gathering space for the burgeoning development, right next to the new offices of the council government. (image: "community center" signage)
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Daktronics' Complete Experience at Tottenham Hotspur Stadium (image: stadium interior with digital signage)
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2019 SEGD Academic Summit Austin At A Glance Agenda
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Meet the awesome speakers for the 2019 SEGD Conference Experience Austin!
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Introducing the esteemed speakers for the 2019 SEGD Conference Experience Austin.
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Now presenting the can't-miss keynotes for the 2019 Conference Experience Austin!
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SEGD Business & Leadership Chicago will focus on mid-level designers who are looking to gain the necessary business and leadership skills as they develop and move into senior leadership and management roles.
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The Evolution of SEGD Business of Design
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The staccato striations of rumble strips define breakout spaces from wall to floor. (image: atrium graphics)
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The graphics pay homage to the different vehicles and events the racetrack played home to. (image: room identification signage)
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It was also important to the client to depict the diversity of races that took place there. (image: supergraphic of F1 racecar)
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Even the directories mimic the curves of Oran Park’s circuit with rounded corners and sharp orange edges—doubly so—as they wrap the corners of the walls. (image: directory signage)
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The entire wayfinding system is rich with graphic cues at every turn that embody speed and dynamism. (image: library with racing stripes)
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The design team wanted to create something that represented racing as a concept, without becoming too prescriptive of a certain aspect of racing. (image: building facade)
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The brand-new Oran Park Library, designed by architects Brewster Hjorth in collaboration with Camden Council, Greenfields Development Company, Landcom and ADCO Constructions sits at the center of Oran Park Town. (image: building facade)
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BrandCulture was brought on to design a wayfinding system including pictograms, signage and directories with a specific goal of linking the Oran Park Library to the site’s past use. (image: building signage)
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A Read for Speed—Oran Park Library (image: front of library building)
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Lucy Pereira, National Sales Manager, APCO, Atlanta
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 Stephanie Lessmann, PAM Wayfinding
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Jeff Peden, Dalton+Anode
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Susan Lambe, Art in Public Places Program Manager, City of Austin, Austin, Texas.
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Jana McCann, Partner McCann Adams Studio, Austin, Texas
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Alwyn Brownewell, Core Design Studio, Houston
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Greg Teffertiller, Vice President of Marketing at the Image Manufacturing Group (IMG) in Atlanta
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2019 SEGD Wayfinding & Placemaking Header
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2019 Business and Leadership Event for Mid-Level Designers
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Al Ross, Visionary Entrepreneur, Al Ross Group, Houston, Texas
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Erin Hauber is a Product design leader building design and innovation capabilities in enterprise for USAA
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