Read Time: 5 minutes
Setting the foundation
Not so long ago, on July 3, 1973, five visionary architectural sign designers, led by John Berry of Detroit architectural firm Smith, Hinchman & Grylls, came together to solve the problem of using graphics and information to move people through complex environments. They saw a critical need to create an agreed-upon and shared set of signage standards and symbols, and from there, SEGD (known as the Society of Environmental Graphics Designers) was formed.