News Release

SEGD Workshop April 23: Wayfinding in the Smart City

SAN FRANCISCO— (March 4, 2015) In the age of Big Data and Smart Cities, how will signage and wayfinding hook into connected systems that help users navigate cities, campuses, and other complex environments?

SEGD’s Wayfinding Workshop—April 23 in San Francisco—is intended for designers, technology integrators, city and university officials, and makers involved in creating signage and wayfinding systems for complex built environments.

The workshop will address the hottest topics facing wayfinding design today, including:

SEGD’s CX Workshop Unlocks the Power of Digital Technology to Engage and Excite Customers

LAS VEGAS – Nowhere is digital technology making more of an impact than in retail stores, airports, malls, and other shopping and entertainment venues—where dynamic interaction, customization, and unique experiences can capture and hold on to customers’ attention. 
 
Designing these compelling, energy-infused spaces takes a unique set of skills and insights—and a basic understanding of what technology can and cannot deliver.
 

Xlab 2014: Navigating the Future of Experience Design

NEW YORK (25 Sep 2014)  — For designers practicing in visual communication, the built environment, or consumer brands, the world is changing fast. New technology platforms, improved interfaces, and innovative content models create an evolving landscape of experience design.

SEGD’s Xlab 2014—happening November 6 at the SVA Theatre in New York—will bring together the top experiential design studios in the world to talk about how digital technology is transforming built environments and changing the way we connect with one another.

Xlab 2014: Digital Technology and the Changing Landscape of Customer Experience

NEW YORK (8 Sep 2014) — Call it digital marketing, digital storytelling, or immersive experiences. No matter the terminology used to describe it, digital technology is dramatically changing the way people interact with public spaces and each other—and it’s driving how brands, institutions, and designers shape customer experience.

From High Art to Walmart: SEGD Exhibition & Experience Design Workshop

From High Art to Walmart: SEGD Workshop Explores the Converging Worlds of Exhibition and Experience Design

E&E Workshop scheduled for August 21-22 in Washington, D.C.

WASHINGTON, DC – Exhibitions are no longer confined to venerable institutions and museums. They’re virtual or they show up in shopping malls, on urban streetscapes, or in temporary pop-up venues. The lines between exhibition and retail design, information design, branding, and app design are blurring as well, with each borrowing techniques from the other.

2014 SEGD Global Design Awards Announced

2014 SEGD Global Design Awards: Digital Technology and Connecting to Place

SEGD announces winners of global Experiential Graphic Design awards.

WASHINGTON, DC – As digital technology advances into everyday communications in the built environment, Experiential Graphic Design is leading the way with innovative media applications that create memorable experiences and connect people with place.

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