Entro

Udo Schliemann

Udo Schliemann brings over 30 years of expe­ri­ence to Entro, special­iz­ing in iden­tity devel­op­ment, environmental branding, and signage and wayfind­ing design. Udo’s unique approach to design prob­lems, fostered by the mentor­ship of renowned German artist Anton Stankowski, combines artis­tic and poetic sensi­bil­i­ties to create power­ful designs, which elevate the every­day expe­ri­ence. In Toronto, Udo is an actively involved member of the Design Exchange.

Udo Schliemann, Entro
Entro
Toronto

Andrew Kuzyk

SEGD Toronto Chapter Co-Chair

A prin­ci­pal and found­ing part­ner of Entro, Andrew Kuzyk has been inte­grally involved in the design of signage and wayfind­ing systems for over 20 years. Andrew trained as an Industrial Designer.

Andrew-Kuzyk, Partner, Entro, Toronto, Canada
Entro
Toronto, Canada

Entro

Entro is a leader in the field of environmental communications. It plans, designs, and execute wayfinding strategies for a wide range of clients from Canada, the United States, Europe, the Caribbean, Asia and the Middle East. For over 20 years the firm has collaborated with world-renowned architects including Frank Gehry, Renzo Piano, Moshe Safdie, and Diamond & Schmitt. The firms’ experience, comprehensive services, and award-winning projects instills confidence in clients.

Wayne McCutcheon

SEGD President 2010-2011

Wayne is a Past President of SEGD and a member of the 2016 SEGD Board of Directors.

Wayne, a principal and founding partner of Entro, has been instrumental in the successful planning, design and implementation of many large-scale wayfinding and corporate identity programs over the past 20 years.

Wayne McCutcheon, Entro
Entro
Toronto, Canada

Community First: Redesigning SETPA - Lex Powers & Anna Crider

Anna Crider, Partner, Entro, President SEGD
Lex Powers, Manager, Strategic Planning, SEPTA

In Spring 2020 amidst the onset of COVID-19, the Southeastern Pennsylvania Transportation Authority (SEPTA) set out to improve navigability and increase future ridership of its rail transit network. The solution—a comprehensive overhaul of their rail transit network’s branding and wayfinding—prioritized community input with a focus on those with limited English proficiency and accessibility challenges.

Moderated Discussion, Jane Golden, Lex Powers & Anna Crider

MODERATED DISCUSSION
Amy Rees, Principal, Exit Design, Philadelphia Chapter Co-Chair, Moderator
Jane Golden, Founder + Executive Director, Mural Arts
Anna Crider, Partner, Entro, President SEGD
Lex Powers, Manager, Strategic Planning, SEPTA

SEGD Students/Associates/Educators/ Chapter Chairs - Contact Jennette Foreman at [email protected]for special discounted rates. Join SEGDfor the best rates on events, courses, and so much more!

 

Philly Transit: New Wayfinding Master Plan

Philly Transit: New Wayfinding Master Plan

Read Time: 2 minutes
​​​​​​​Philadelphia’s rapid transit network moves thousands of people each day across the southeast region of Pennsylvania. SEGD member firm Entro recently played a major role in designing the network’s new wayfinding master plan. Anna Crider, SEGD Board President and Principal at ENTRO, will present this project on Thursday, November 4, at the 2021 SEGD Conference Experience in Philadelphia. Join us!

Trailblazing Women in EGD: Chris Calori

Trailblazing Women in EGD: Chris Calori

Watch Time: 59 minutes
SEGD is celebrating Women's History Month by honoring our female Fellows and recognizing their portfolios of outstanding work. Next up is Chris Calori, a 2007 Fellow and Principal Emerita of CVEDesign in New York. In her interview with Cybelle Jones (CEO of SEGD), Chris speaks about her background in industrial design, some of her mentors along the way and a few of her favorite projects, including, Crate & Barrel World Headquarters, and signage and wayfinding for Amtrack’s Acela Express trains.

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