Gretta Fry is a Minneapolis Chapter co-chair.

Darlene van Uden is Design Director at Infinite Scale. She joined as a Senior Designer in 2012 after spending several years at Two Twelve in New York. She has been fortunate enough to work on a wide range of project types and scales which include urban wayfinding programs for the cities of Charlotte, North Carolina and Richmond, Virginia, a comprehensive signage and donor recognition system for the David H.

Brian Dyches is an authority on global retail design, marketing, and customer experience elements such as social media and behavioral characteristics in various consumer environments. Most recently Brian has worked on projects for brands such as Kate Spade, Maracay Homes, Lucky Brand Jeans, BCBG, Prana, and Comerica Banks. He is a partner as well as the Director of Experience Design + Strategy at Openeye Global Design Lab, and previously served as the past international chairman and president of the Retail Design Institute (RDI).

Annelle Stotz is on the 2020 SEGD Board and was a Co-Chair for the Seattle Chapter.

Annelle Stotz is a designer working at IA Interior Architects, and is growing the EGD capability in the Seattle office. She is working with global teams to create strategic and integrated experiences for clients within their workplace.

Kris Helmick serves on the 2017-2020 SEGD Boards as the Chapter Chair Liaison, and also as Co-chair for the SEGD Los Angeles Chapter. He is also the Associate Vice President of Environmental Graphics at CallisonRTKL

Kris has more than 10 years of experience working on signage, wayfinding and exhibit design projects.