Professional Practice Groups

SEGD’s Professional Practice Groups (PPGs) serve as a vibrant platform for knowledge exchange, innovation, and professional growth, aiming to drive innovation and set new standards for the field.

Connect, Collaborate, Innovate

SEGD’s Professional Practice Groups (PPGs) offer members a platform to dive deeper into specialized areas of experiential graphic design. Open to all SEGD members, these groups encourage collaboration, innovation, and the exchange of knowledge across disciplines. Each PPG focuses on advancing key aspects of our field—from Exhibition Design and Digital & Interactive Media to Wayfinding & Experiential Graphics—providing a space to set new standards, explore emerging topics, and shape the future of design. Members are welcome to join multiple groups, gaining access to resources, professional insights, and unique networking opportunities that enhance the SEGD experience.