Typography

City Point

Merit Award 2018
City Point

City Point is the largest food, shopping and entertainment destination in the center of Downtown Brooklyn, also known as "DoBro." Located at the corner of Flatbush Avenue and Fulton Street, the 1.8-million-square-foot mixed-use development is poised to dramatically transform the area.

Pentagram worked closely on the project with Acadia Realty Trust, which is developing City Point in partnership with Washington Square Partners and Extell Development. The Pentagram team shaped the program to express Brooklyn’s diversity and inclusiveness. 

Allen Institute for Brain Science

Merit Award 2018
Allen Institute for Brain Science

The theme of “connection” is the foundation of the graphics program at the Allen Institute for Brain Science. Neural connections, research teams and staff collaborating, and scientists having the resources and technology to connect with the global community are all important aspects of the Institute’s culture and approach and each is thoughtfully expressed throughout the space.

DZNE Signage System

Honor Award 2018
DZNE German Centre for Neurodegenerative Diseases Signage System

DZNE (German Centre for Neurodegenerative Diseases) is the only research institute in Germany dedicated to dementia and all its facets. The task for büro uebele visuelle kommunikation was to create an overall atmosphere, to develop the identity of the place alongside planning a wayfinding system.

Since the building contains clean rooms, the interior design is mainly colored in monochromatic white. To maintain a friendly working environment, büro uebele visuelle kommunikation was asked to harmonize the space partly with color.

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