Transportation

From Signs to Minds

Jury Award
From Signs to Minds, Wayfinding Design and Mental Maps, Middlebury College, Michaela Skiles

How could wayfinding signage be designed to not only help people get from one place to another, but also help them learn about the layout of their environment along the way? Michaela Skiles, a student at Middlebury College (Middlebury, Vt.) investigated this question through a two-stage project of design and evaluation, completed over the course of her undergraduate geography thesis and published in the Cartographic Journal.

Gretchen Coss

SEGD President 1997-1998

Gretchen is Director of Business Development for Gallagher & Associates. She previously served as Principal of Douglas|Gallagher Chicago. Her experience also includes positions with Gensler/LA as Director of Graphics and Owner/Principal of Coss Creative for 11 years.

Headshot of Gretchen Coss, Gallagher & Associates
Gallagher & Associates
Washington D.C.

Golden Gate Bridge Pavilion

From the SEGD Archives, circa 2012: San Francisco’s most famous landmark turned 75 in 2011 and in honor of the occasion, as well as anticipation of the rush of visitors it would inspire, the Golden Gate Bridge Highway and Transportation District (the bridge operator) partnered with the Golden Gate Bridge National Parks Conservancy to rethink the entire visitor experience.

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