We've given you 5 good reasons not to miss this hands-on learning experience. Now all you need to do is attend, so you can work with a superstar of projection mapping for physical spaces—Jeff Grantz!

Perhaps the tipping point was in 2004, when artist Jaume Plensa created the giant pixelated portraits of Chicagoans spouting water from Crown Fountain in Millennium Park. Today, new digital technologies and connected data are making cities more open, efficient, and engaging--and changing the way we act and interact in public spaces. We’ll cover the cityscape and digital technology at Xlab 2015—Nov. 5-6 in NYC; you'll want to be there!