London

Alex Dale

Alex Dale is a senior wayfinding designer with Populous, a sports-architecture firm, based out of the firm’s London office.

He is an expert in how people interact with and use places who designs sign systems that interface between people and the uses of space, making places useful, usable and enjoyable.

Alex Dale, Populous
Populous (Activate Studio)
London

Gavin Boorman

Gavin Boorman is a young and energetic graphic designer for Populous Activate who brings a multi-disciplinary, creative approach.

Graduating from the University of the West of England, Bristol, in 2013 with a BA (Hons) in Graphic Design, Gavin Boorman was notably awarded membership to the International Society of Typographic Designers.

Gavin Boorman, Populous
Populous (Activate Studio)
London

Richard Simón

As partner at Applied, Richard Simón leads the urban and transport planning work for wayfinding systems in cities including London, New York, Vancouver, Glasgow, Leeds, Brighton and Ipswich, ensuring consistent methodologies for naming, placement, routes and modal integration, and playing an important part in designing and conducting consultations with stakeholders and local communities.

Richard Simon, Applied Wayfinding
London

Stephen Read

Stephen Read has been managing multi-disciplinary teams and high profile implementation projects in the field of wayfinding and environmental branding for over 30 years, living and working in North America, the Middle East and mainland Europe.

Stephen Reed
Applied Wayfinding
London

Matt Pyke

Matt Pyke is a UK based artist and designer. He is the founder and director of Universal Everything, a digital art and design studio inventing new forms of moving image for the screens of the future.

With a background in botanical and technical illustration as well as design and typography, Matt Pyke’s work explores the tension between abstract and figurative form. His expressive, vibrant digital artworks are embodied with emergent life and anthropomorphism.

Matt Pyke
Universal Everything
Sheffield, United Kingdom

Becky Yan Li

Becky Yan Li is the Design Director of Beyond Design London.

She is a graphic designer with more than 8 years experience in print, branding and wayfinding.

Becky Yan Li has spent a lot of time working with architects and interior designers. She has a good sense of spatial design, which might be her most outstanding advantage as compared to other graphic designers.

Becky Yan Li, Design Director, Beyond Design London

Rachel Campbell

Rachel Campbell earned her Bachelor of Design majoring in Graphic Design from Massey University, Wellington, New Zealand and has been with HKS Architects since 2008.

Rachel Campbell is an Associate, leading the graphics department for HKS Architects London and MENA region offices. She also worked in the Shanghai office for 3 months on the HKS Exchange in 2015.

Rachel works closely within six sectors in the busy London studio: Education, Healthcare, Corporate Interiors, Sports, Master Planning and Hospitality.

Rachel Campbell
HKS
London

Ben Acornley

Ben Acornley is a Partner and Creative Director at Applied, and has overseen the detailed development and delivery of the Legible London prototype on Bond Street as well as the system development during the pilot phase. Ben always places the end user at the heart of development, combining usability with obsessive attention to detail to achieve the right balance in maps, forms and publications. He oversaw the design of the Legible London Yellow Book, and the Visual Design Standards Manual, that set the benchmark for a city wayfinding design.

Applied Wayfinding
London

CallisonRTKL

RTKL is a leading architectural design firm and winner of multiple SEGD Global Design Awards. Driven by a passion for great design, the creation of great places and the creative process, RTKL implements innovative ideas across multiple services and lines of business.

Richard Wolfstrome

Bringing meaning to place – connecting communities with placemaking narrative and engaging wayfinding

Richard Wolfstrome is an award-winning creative, with over 28 years experience – interested in furthering information environmental graphic design and typography by continually challenging the technical and creative disciplines. His primary strength lies in determining how to communicate information optimally across different media – from print to screen to installation.

Richard Wolfströme, Wolfströme Design
Wolfströme Design
United Kingdom

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