Healthcare

Hablamos Juntos Universal Health Care Symbols

"We Speak Together"

A groundbreaking research effort produces universal symbols for health-care settings—and underscores the value of evidence-based design.

Patients, family members, and other visitors entering the doors of a hospital or other health-care facility face a daunting environment. Between them and their final destination, they will encounter a series of obstacles: multiple elevator banks, long and often identical-looking corridors, complex routes to distant departments or buildings, and often, ineffective wayfinding signage.

Harry Spetnagel

2009 SEGD Green Committee Distinguished Member Award honoree. Harry Spetnagel is an Associate Design Director in Gensler’s Denver office. He joined Gensler in 2006 with more than 15 years experience in sign design and fabrication.

Harry Spetnagel
Gensler
Denver, CO

John Souter

2009 SEGD Green Committee Distinguished Member Award honoree

John Souter, PhD, is Director of Operations for Accent Signage Systems, a high-tech wholesale fabricator of interior ADA signage. John joined Accent in 2005 after almost 20 years with 3M, where he was responsible for research and development in color science and digital imaging, working in Europe, Asia, and the United States.

John Souter
Minneapolis, MN

Naomi Pearson

2009 SEGD Green Committee Distinguished Member Award honoree.  Naomi Pearson is a designer, illustrator, and sustainability consultant who focuses on developing sustainable strategies that inform the design process. 

Naomi Pearson
Gensler
Brooklyn, NY

Ken Ethridge

2009 Angel Award honoree, 1992 Angel Award honoree, and 2000 Distinguished Member Award honoree. Ken has been associated with ASI-Modulex in a variety of marketing and communications capacities for over twenty years.

Ken Ethridge
ASI
Temple, TX

Michael Reed

2001 Distinguished Member Award Honoree
2004-2009 SEGD Board Member
2005-2008 SEGD Board Education Chair
2016 Fellow Award

Michael Reed is the partner in charge of Mayer/Reed’s visual communications and product design group, which was established in 1977 to integrate visual communications into the built environment.

Michael Reed, Partner, Mayer/Reed, Portland, 2016 SEGD Fellow
Michael Reed Iron Gate in Portland Oregon.
Mayer/Reed
Portland, OR

Alan Jacobson

2005 Distinguished Member Award honoree. As Founder and President of the experience and design strategy firm ex;it and the brand and communications firm J2 Design Partnership, Alan has provided innovative leadership to helping organizations of diverse disciplines define their experience vision and craft design strategies for growth.

Alan Jacobson is the President of Exit Design in Philadelphia.
Exit Design
Philadelphia, PA

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