Abbott Miller

Pentagram

Photo of New York City street parking signage

Pentagram (New York), working with the New York City Department of Transportation, has created a new, simplified design for the city’s street parking signage that is more easily understood and may result in fewer parking tickets for New Yorkers.

Eddie Opara and his team kicked off the year in color with the new Pantone 2013 Calendar, which recontextualizes the familiar PMS chips into colorful “digitized” images for each month.

Pentagram - NYC DOT Look!

Photo of LOOK campaign for New York City

Pentagram (New York), working with the New York City Department of Transportation, has designed a playful new symbol and campaign that reminds pedestrians and drivers to look out for each other before entering crosswalks and intersections; “LOOK!”—created by Michael Bierut and team—is being introduced with a marketing campaign written and designed by Pentagram.

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