Texas

Harry Ransom Center

Buried Treasure

Austin's Harry Ransom Center uses environmental graphics to unveil its mission and collections.

The Harry Ransom Humanities Research Center, the University of Texas at Austin’s renowned literary archive, is home to some of the world’s most valuable cultural treasures. Its collections include one of only 48 copies of the Gutenberg Bible, a rare first edition of Alice’s Adventures in Wonderland, and one of Jack Kerouac’s spiral-bound journals for On the Road.

Texas Scottish Rite Hospital for Children

Honor Award
Texas Scottish Rite Hospital for Children, HKS

Inspired by the hospital's new logo, but not wanting to simply reproduce it, the designers came up with a coloring book theme. It was designed to appeal to children and to reassure them that the hospital is a good place. Giant crayons — some of them supports for the signs — decorate the signs, which depict brightly colored stick-figure children. Several signs include fiberoptic lighting, which illuminate the signs at night.

HKS

Laredo International Airport

Honor Award
Laredo International Airport, HOK Graphics

The airport signage for Laredo International Airport was inspired by the modern geometric forms and materials found in its architectural setting. The building's forms were adapted for the signage, creating an interesting and unique sign type palette. The use of local colors from Southwest Texas' Hispanic heritage provides excellent contrast for legibility of wayfinding information. The interior overhead directional signs are cantilevered from the stone columns with three steel tubes and incorporate the angular geometry found throughout the architectural detailing.

HOK Graphics

Gutenberg Bible Case and First Photo Case

Merit Award
Gutenberg Bible Case and First Photo Case, Harry Ransom Center, Pentagram

The Ransom Center at the University of Texas at Austin houses thirty million literary manuscripts, one million rare books, five million photographs, and over 100,000 works of art. Highlights include the Gutenberg Bible (c. 1455) and the world's first photograph (c. 1826). Both the Bible case and the first photo case were displayed in the lobby of the Center and viewed in such a way that best represented their individual history, without obscuring the entrance. The displays allowed the viewer to walk around and fully experience the objects.

Pentagram

Capital Metro Experience Design

Honor Award
Capital Metro Experience Design, Captial Metropolitan Transportation Authority, fd2s

Austin's Capital Metropolitan Transportation Authority is on the cusp of significant expansion including a new park-and-ride initiative, new technology-enhanced vehicles, the addition of a commuter rail, and a dramatic growth in its service levels. fd2s was selected to provide comprehensive experience design services covering existing and planned transit offerings.

fd2s, inc.

M.D. Anderson Access System

Honor Award
M.D. Anderson Access System, The University of Texas M. D. Anderson Cancer Center, fd2s

The consultant began the project with an in-depth analysis of the needs of patients, visitors, and the staff that serve them. The understanding cultivated during this intense analysis phase led to the development of a strategy that called for the creation of a unified and highly recognizable system to address the needs of users at every possible point of contact.

fd2s, inc.

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