Symbol Design

Paul Mijksenaar

We help people to find their way, sometimes by signs.

We help people to find their way. Of course we still advise to put up signs when applicable. But more and more we change our focus to architectural and spatial planning. The more signs you see, the worse the architecture. We don't 'show' the way people have to go but encourage natural wayfinding.

Paul Mijksenaar
Mijksenaar
Amsterdam

Hablamos Juntos Universal Health Care Symbols

"We Speak Together"

A groundbreaking research effort produces universal symbols for health-care settings—and underscores the value of evidence-based design.

Patients, family members, and other visitors entering the doors of a hospital or other health-care facility face a daunting environment. Between them and their final destination, they will encounter a series of obstacles: multiple elevator banks, long and often identical-looking corridors, complex routes to distant departments or buildings, and often, ineffective wayfinding signage.

National Mall Signage and Wayfinding

With All Due Respect

A new signage and wayfinding program for the National Mall informs and guides visitors, but treads lightly.

When Pierre L’Enfant envisioned a “Grand Avenue” that would serve as the central axis and monumental core of the District of Columbia, he dreamt of ceremonial spaces and a tree-lined boulevard "…four hundred feet in breadth, and about a mile in length, bordered by gardens, ending in a slope from the houses on each side..."

Wendy Olmstead

1993 Distinguished Member Award honoree

Wendy Olmstead was a Faculty Associate at Tempe University's Industrial Design Program from 1980 - 1991.

Wendy Olmstead taught all levels of typography and graphic design to sophomore, junior and senior level students at Purdue University from 1991-1997. She also designed and directed seminar courses for graduate visual communications students and directed the efforts of independent study students upon their request.

Wendy Olmstead
Lafayette, IN

Jim Bolek

2006 Distinguished Member Award honoree

Jim joined JRC Design in 1999 coming from the inter-disciplinary design firm of Cornoyer Hedrick Architects - one of the most respected firms in Arizona. From this background in architectural discipline, processes and drawing standards, Jim leads the team in producing concise design intent phases and drawings of the projects –ensuring the documents throughout all phases of the project are thoroughly and accurately documented for bidding and fabrication.

Jim Bolek
Phoenix, AZ

Ronald Shakespear, FSEGD

America 92 Exhibit

Ronald Shakespear: Making the City Legible

SEGD's 2008 Fellow on design, cities, and storks

Ronald Shakespear has described his profession as “making the city legible.” With his sons Lorenzo and Juan and daughter Barbara, his design consultancy Diseño Shakespear has completed numerous wayfinding, branding, and design mega-projects in Buenos Aires, from the city’s underground to its hospitals and zoo.

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