BrandCulture (Sydney) designed a customer experience for Queensland Gas Company’s new Brisbane command center to signal the completion of the network construction and the beginning of operations.
The firm was also engaged by Mirvac to reconsider wayfinding for The Greenwood Plaza in North Sydney; the project is in production and will bring a new and refreshing approach to navigating retail environments.
BrandCulture (Sydney) received a high commendation at the National Trust of Australia 2013 Heritage Awards for its work on interpretive signage for Sydney Water, which included both the waterworks’ headquarters building as well as its Potts Hill reservoir facility in Sydney. The project was also recognized in the 2012 SEGD Global Design Awards.
BrandCulture (Sydney) collaborated with Woods Bagot on the development of a boardroom display cabinet to celebrate the history of MLC in North Sydney. This project followed the completion of a 12-story environmental graphic through the heart of the MLC campus building.
Brandculture Communications (Sydney) used dramatic typography to brand the new offices of the Australian Human Rights Commission. The design includes text from the Universal Declaration of Human Rights. The wayfinding program references famous Australian human rights activists. Room numbers were integrated into the typographic designs on the entry doors for each room. Utility rooms were identified using typography applied to the end sections of door entries so they could be seen from down the corridor.
Traditionally, car parks are uninviting and disorientating, sometimes to the point of being dangerous. The BrandCulture Communications design team was intent on turning this around at the World Square Car Park, by creating a welcoming environment that is simple to navigate and easy to understand.
BrandCulture Communications was commissioned by The University of Technology Sydney to design a wayfinding and graphics system that fulfills occupational health and safety requirements for the space while engaging students through the school’s workspaces and fabrication studio.
Potts Hill reservoir has supplied Sydney with its drinking water for well over 100 years, so it is of particular importance to the heritage of this public brand. The site contains the original screening chamber used to remove debris out of the upper canal. The first reservoir was built when the needs of Sydney’s population surpassed the capacity of the canal, and was a significant engineering feat at the time.