San Diego

Chris McCampbell

SEGD San Diego Chapter Chair

Chris McCampbell has over 10 years experience in Graphic Design initiating and implementing creative solutions for a diverse range of clients. Chris applies an interdisciplinary and holistic approach as lead designer of signage, environmental graphics, and interiors for educational, civic, and healthcare projects.

Cris McCampbell
San Diego, CA

San Diego Zoo Store

Merit Award
San Diego Zoo Store, The Zoological Society of San Diego, Esherick Homsey Dodge & Davis, Schwartz Architects

This store was planned organically, rather than geometrically, with the goal of placing fixtures in a way that would maximize the ratio of sales area to store circulation. The dark, wood-paneled interiors have been replaced with a new palette of off-white wall surfaces. A floating wood slat ceiling incorporating mechanical and lighting fixtures defines a vast horizontal plane in the major retail spaces. Ceilings under adjacent pitched roofs remain open and their wood structures lit to emphasize their dramatic volumes.

Esherick Homsey Dodge & Davis, Schwartz Architects


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