Nicollet Avenue is the “Main Street” of downtown Minneapolis; it's a cultural and commercial center and shopping and dining district that attracts people to work, shop and eat all year. The thoroughfare recently reopened after undergoing a major renovation to make it more pedestrian friendly. As part of the revitalization, Pentagram designed a brand identity and comprehensive program of signage, wayfinding and environmental graphics for Nicollet that capture the spirit of the street and its place in the city.
Scholastic is the world’s largest educational publisher and distributor of children's books, home to favorites like Harry Potter, Clifford the Big Red Dog and Captain Underpants. Pentagram created environmental graphics for the publisher’s corporate headquarters in New York City that reimagine the iconic characters in a series of large-scale artworks and installations.
Cornell Tech is a new campus for technology on New York’s Roosevelt Island. Located in the East River between Midtown Manhattan and Long Island City, the graduate school is poised to become a global center for collaboration and innovation.
The digital age is making it easier, faster and cheaper to develop new products and services than ever before. Cornell Tech is building a diverse environment of academics and practitioners who excel at imagining, researching and building digitally-enabled products and services to directly address societal and commercial needs.
Read Time: 4 minutes
Last year, a record-breaking number of participants gathered in Las Vegas for the SEGD Branded Environments event at the Digital Signage Expo (DSE). If you were there, you know this event is awesome. If you weren't... well, you won't want to miss another year. The 2019 SEGD Branded Environments event is going to be bigger and better than ever! This year's Branded Environments program will feature a diverse line-up of speakers whose work spans the globe. Learn from bright, innovative leaders, who are challenging the traditional expectations of how brand impacts environment.
Read Time: 1.5 minutes
What does a futurist digital archive, a light frieze on a brick building, an information exhibition, a wayfinding installation with inflatables, and a massive digital display doubling as an airport terminal have in common? All were awe-inspiring, game-changing projects recognized as the best of the best in the SEGD Global Design Awards.
Imagine being called up to the stage, walking past an audience full of your peers, to receive an award for your work. That plaque you pose with is a symbol that what you do really matters, right? That your work is respected and recognized. (Cue up the Academy Award music here….)
The SEGD Global Design Awards amplifies recognition on a global scale while also celebrating firms who strive to think outside of the box, but did you know that by entering your project in the SEGD Global Design Awards, there is more opportunity for exposure with a one in four chance of being published?