Merje

Unlost and Found - Wayfinding as Brand

Unlost and Found - Wayfinding as Brand

Creating Value for Smart Cities

Savannah, Georgia, knows that wayfinding is more than just helping people not get lost. It’s also about reinforcing a sense of place and connecting visitors with the city’s unique collection of assets. But how does wayfinding work when there is no existing “sense of place,” such as in rural North Carolina? MERJE principal John Bosiosays wayfinding can drive identity, shape place, and build brand value. He’ll share his perspective April 23 at the SEGD Wayfinding Workshopin San Francisco. Find him there!

Meet the Wayfinders

Tim Fendley, Applied Wayfinding

World’s experts lead workshop April 23 in San Francisco.

The chief designer of Legible London, information designers from City ID, and experts from MERJE, Kate Keating Associates, Hunt Design, and Studio SC will lead the SEGD Wayfinding Workshop April 23 in San Francisco. You’ll find the state-of-the-art in wayfinding—from placemaking and visitor impact to open data and living maps. Seats are limited; register today!

SEGD Workshop April 23: Wayfinding in the Smart City

SAN FRANCISCO— (March 4, 2015) In the age of Big Data and Smart Cities, how will signage and wayfinding hook into connected systems that help users navigate cities, campuses, and other complex environments?

SEGD’s Wayfinding Workshop—April 23 in San Francisco—is intended for designers, technology integrators, city and university officials, and makers involved in creating signage and wayfinding systems for complex built environments.

The workshop will address the hottest topics facing wayfinding design today, including:

Jessica Church

Jessica Church is a talented and experienced designer, whose expertise includes branding programs, sign programs, interpretive graphics, and publication and exhibit design. Some of her recent projects include creating interpretive panels and graphics for The City of Frederick, Maryland, and the Tampa Riverwalk in Florida. Jessica designed the identity and wayfinding program for the City of Ocala Florida, and a regional wayfinding program for Morris County, New Jersey.

Jessica Church, MERJE
MERJE
Philadelphia

Glen Swantak

As a partner at MERJE, Glen Swantak serves as the Design Principal, with 20 years of experience in developing the mission and goals of projects and translating them into beautifully conceived wayfinding and design concepts. Glen Swantak graduated from the University of the Arts with a degree in Industrial Design and spent nine years of his career designing a wide range of retail, corporate, and public sector environments, including hotel, casino, and airport projects, earning the SEGD Merit Award for The Wildhorse Saloon at Disney World.

Glenn Swantak
MERJE
Philadelphia

John Bosio

As a partner at MERJE, John Bosio serves as the Principal In Charge for many of the firm’s large and complex projects. He leads clients to successful solutions by providing expertise in branding, signage & wayfinding, graphic design, and project strategy.

John Bosio, MERJE
MERJE
Philadelphia

Tampa Downtown Wayfinding

Lighting the Way

Tampa’s new wayfinding system shows off the city’s assets and gives it a bright new identity.

Tampa’s second-generation wayfinding system needed to connect the city’s 300,000 annual visitors to major destinations, point the way to downtown parking garages, and provide a new pedestrian wayfinding component.

Almost as important, it needed to provide the city with a fresh new identity—minus the clichéd palm tree and beach graphics many people associate with Florida.

The Image of the City

The Image of the City

Fifty years after the publication of Kevin Lynch’s seminal book, his vocabulary and human-centered approach are still shaping urban design and wayfinding.

In my junior year in college, I took a correspondence course in urban geography from Penn State. As I read the textbook in the basement boiler room of an old elementary school (my summer job cleaning and fixing boilers was actually ideal for taking a correspondence course), I discovered an author who would forever change my perceptions about urban planning and design.

Merje - Downtown Wayfinding Master Plan for Austin, Texas

Image of pylon for wayfinding master plan for Austin

MERJE (West Chester, Pa.) is leading a team of multi-disciplined firms, including McCann Adams Studio, Gannett Fleming, Estilio Communications, and I.T. Gonzalez in the development of a Downtown Wayfinding Master Plan for downtown Austin, Texas. The plan considers all wayfinding tools, including technology, maps, signage, placemaking landmarks, streetscapes, and lighting. Currently in the design development phase, the project is scheduled for rollout in 2013.

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