Lucy Holmes

Harnessing the Power of the Brand

Hy Vee Hot Zone at Arrowhead Stadium

In an uber-competitive global marketplace, design is a powerful differentiator, a tool that can help companies advance innovation, facilitate cultural transformation, and recruit and keep top talent. It’s also great for the bottom line: a 2013 DMI study showed that compared to a 75% increase in the S&P 500 index between 2003 and 2013, design-centric companies grew at an astonishing rate of 299%!

>> Learn how to unleash the power of the brand at the SEGD Be Workshop August 20 in Los Angeles!

Lucy Holmes

Lucy Holmes is a member of the 2018 SEGD Board and owner of Lucy Holmes Design in London.

Lucy has created design solutions and information graphics for wayfinding schemes including Tate Modern, The National Gallery, The V&A Museum and Albert Dock in Liverpool; interpretation graphics for several exhibitions at the Tower of London; and an information graphics strategy for Virgin Atlantic.

Photograph of Lucy Holmes, Lucy Holmes Design
Lucy Holmes, SEGD eg Magazine Design Sketches
Lucy Holmes Design
London, UK

Holmes Wood - V&A Podcast Series

Image of the Holmes Wood Studio staff

Holmes Wood (London) was featured as part of a new podcast series by the Victoria and Albert Museum. In Episode 7 of V&A Podcasts, Holmes Wood Principals Lucy Holmes and Alex Wood, along with Moira Gemmill (Director of Projects, Planning & Estate for the V&A and a member of the SEGD Board of Directors) were interviewed about their work on the museum’s wayfinding and information graphics.

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