HOK

TD Ameritrade Branded Environment

Bullish on Brand

HOK creates a high-energy, richly textured corporate environment for financial client TD Ameritrade. Learn more about this and other Branded Environments projects at Design+Connections at ISA Sign Expo April 24 in Orlando!

TD Ameritrade’s new 11-story headquarters complex consolidates more than 2,000 corporate, technology, and operations employees, located in five offices around Omaha, into one of the country’s largest LEED-Platinum buildings.

Laredo International Airport

Honor Award
Laredo International Airport, HOK Graphics

The airport signage for Laredo International Airport was inspired by the modern geometric forms and materials found in its architectural setting. The building's forms were adapted for the signage, creating an interesting and unique sign type palette. The use of local colors from Southwest Texas' Hispanic heritage provides excellent contrast for legibility of wayfinding information. The interior overhead directional signs are cantilevered from the stone columns with three steel tubes and incorporate the angular geometry found throughout the architectural detailing.

HOK Graphics

Federal Reserve Interpretive Plaques

Merit Award
Federal Reserve Interpretive Plaques, Federal Reserve Bank, HOK

Five 65-inch bronze plaques interpret the settlement of Minneapolis Gateway District at five periods in history. The Minnesota Historical Society, HOK Architects, McGough Construction, and the Federal Reserve Bank provided input for the project. Gruppo coordinated all participants, interpreted design intent, scale, treatments and methods for completion. The biggest challenge was to focus all groups on a workable plan, then execute the approved plan by coordinating a disparate group of disciplines.

HOK

Nortel Networks Calgary Campus

Merit Award
Nortel Networks Calgary Campus, Nortel Networks, HOK Visual Communications

Nortel Networks, a wireless telecommunications company, asked for an innovative atmosphere in their R&D facility in Calgary. Located in the Canadian Rockies, the environmental graphics combined wireless imagery and wordplay with a site contextual "outdoorism" that dominated the location's culture, especially the younger tech industry workers employed at this campus.

HOK Visual Communications

Jack Daniels Visitor Experience

Merit Award
Jack Daniels Visitor Experience, HOK Studio E

The Jack Daniels Distillery is internationally known and described through its advertising, which depicts a bucolic hollow and an immutable, rural, picturesque community. The design challenge was to fit a new visitor center into the sylvan hollow and to create a facility that felt like it "has always been there." The center contains pre-tour and post-tour facilities, a theater, a historic bar, a retail area, and special facilities for conferences.

HOK Studio E

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