The challenge of applying what I've learned in advertising is my favorite thing about working in the world environmental branding & storytelling. I've been lucky to work on some amazing brands such as Bed Bath & Beyond, Bob Evans, The Melting Pot, Fridababy, and Mercedes-Benz—both in the advertising and environmental space. I also work heavily in non-profits and with development teams within universities and healthcare systems—developing strategies and designs for various storytelling and donor recognition signage.