The Central Park Conservancy works to restore, maintain, and enhance New York City’s Central Park, one of America’s most beloved (and with more than 40 million visitors a year, most used) public urban spaces. With a grant from the Alcoa Foundation, the Conservancy enlisted Landor Associates’ New York office to collaborate on a new trash and recycling initiative. Based on industry research and in-the-field intercepts, the Landor team helped the Conservancy develop a multi-pronged approach to address the park’s recycling and sustainability challenges.
Autostadt (“Car City”) is the visitor attraction adjacent to the Volkswagen factory in Wolfsburg, Germany. Every year, 2 million visitors experience the center, including a museum, feature pavilions for VW Group brands, and a factory tour.
From 1933 to 1941, European Jews sought haven from the Nazis, reaching out to relatives, friends, even strangers. The exhibition Against the Odds: American Jews & The Rescue of Europe's Refugees 1933-1941 tells the little-known story of the Americans who answered the call. Despite strict immigration laws, these generous few, many immigrants themselves, overcame tremendous obstacles to help the Jewish refugees to safety.
Adidas’ new research and design center in Herzogenaurach, Germany, is the place where 1,700 workers develop new products for the world leader in sports equipment and apparel. It’s nicknamed “Laces” to describe the suspended walkways that crisscross its vast atrium, connecting departments and bringing employees closer together for collaboration and creativity.
For 3M’s new Australian headquarters, THERE was asked to create an extensive branded environment that celebrated the company’s heritage of landmark innovations, as well as the engineers and inventors behind them. While mining the 3M archives, the design team unearthed a rich trove of materials that charted the development of the company from humble origins to a global powerhouse of innovation and technology. The exploration also unearthed a long history of graphic symbols and logos.
Civic construction work—generally maligned while in progress, and taken for granted once finished—rarely receives the recognition it deserves for providing the necessary foundation for a thriving city. In 2013, the New York City Department of Design and Construction participated in the New Museum’s Ideas City Festival, and wanted to communicate the benefits of its work directly to the public. The DDC’s Office of Creative Services conceived of a “Civic Values Walking Tour” of a variety of DDC projects within the immediate vicinity of the New Museum.
New York City Department of Design and Construction, Office of Creative Services
Britain’s Queen Victoria is probably the best-known female monarch in European history. Her name evokes the image of a dour, black-clad queen who inspired an era. But there was another side to Victoria: a young, romantic woman with an extraordinary destiny, who married her great love, Prince Albert, and had nine children. When she was 42, tragedy struck when Albert died suddenly, and her life turned to darkness.
At Seattle Children’s Research Institute (SCRI), hundreds of world-class scientists and researchers are investigating new treatments and seeking cures for childhood diseases. Yet the public is mostly unaware of their presence in downtown Seattle. For years, SCRI has tried to increase the visibility of their building's storefront, which spans more than half a block. SCRI has employed traditional solutions such as posters and window graphics, but despite these attempts, the streetscape remained dark and lifeless. A different approach was needed.
As part of a major renovation of the Museum of the City of New York, Cooper Joseph Studio was tasked with enlivening the core areas of the building. The goal was to infuse the key public spaces with soul and a feeling of engagement. Focusing on the rotunda, entry, and second-floor central open space, Cooper Joseph's intent was to create a bold, unified experience that would draw visitors up the circular stair to the galleries and provide a place to gather and enjoy while visiting the Museum of the City of New York.
The MegaFaces pavilion, located at the entrance to the Sochi 2014 Olympic Park, was commissioned by MegaFon, one of Russia’s largest telecom companies and a general partner in the Sochi 2014 Winter Olympics. MegaFon’s two most important brand components are high-tech innovations and people—more that 66 million clients across Russia.