Experiential Graphic Design

Reinventing the Globe

Merit Award
Reinventing the Globe, National Building Museum, Rockwell Group

Reinventing the Globe: A Shakespearean Theater for the 21st Century

As part of Washington, DC’s citywide Shakespeare Festival, the National Building Museum presented Reinventing the Globe: A Shakespearean Theater for the 21st Century, an exhibition conceived to encourage a reconsideration of the spaces designed to accommodate dramatic performances.

Rockwell Group

Esto Now: Photographers Eye New York

Lot with a Little Award
Esto Now: Photographers Eye New York, Pentagram

Mounted at the Center for Architecture, this exhibition focuses on eight projects in New York by six contemporary location photographers in the Esto collaborative. Over 100 images are projected, slideshow-style, onto a screen-sized blank space that has been knocked out of the exhibition's title. In keeping with the travelogue theme, commentary from the participating photographers and architects appears on the walls. The projects are numbered and keyed to the quotes and a small map of the metropolitan area.

 

Pentagram

Symbol Usage in Health Care

Special Mention Award
Symbol Usage in Health Care, Hablamos Juntos, an initiative of the Robert Wood Johnson Foundation, JRC Design

Universally recognized graphic symbols, such as those used to delineate parking spaces and other facilities for individuals who are physically handicapped, can be an effective tool for communicating important information to individuals with Limited English Proficiency (LEP). The aim of this project was to design a set of graphic symbols that would be easily understood and, ultimately could be universally recognized for use in health care environments to aid LEP visitors.

 

JRC Design

San-Ai Clinic Color and Signage Design

Merit Award
San-Ai Clinic Color and Signage Design, San-Ai Kai Medical Corp., MED

San-Ai Clinic is a rehabiliation facility that recently undertook a renovation and expansion, almost doubling its usable space for rehabilitation activities.

Purposely designed free of elaborate appointments, the space features open spaces, high ceilings, and no partitions—creating a modern, friendly environment. The space is divided into 12 functional areas and patient therapy is not limited to any one space; patients can move from area to area in circuit-training fashion.

MED

Dublin Airport Pier D Environmental Graphics

Honor Award
Dublin Airport Pier D Environmental Graphics, Dublin Airport Authority, Skidmore, Owings & Merrill

Dublin Airport’s new 15,000-sm Pier D has 12 boarding gates and can accommodate up to 10 million passengers per year.

To create visual diversions for passengers, project architects Skidmore, Owings & Merrill also worked with the airport on an environmental graphics program featuring mural-sized portraits honoring Ireland’s literary giants. Fully integrated with the interior concept, the graphics help distinguish the gates while responding to the elongated circulation space with a design that seems to change when viewed from various distances.

Skidmore, Owings & Merrill LLP

Go with God

Honor Award
Go with God, Eduardo Fernandes/Ermida Nossa Senhora da Conceição, R2 Design

When an 18th century Portuguese chapel was reopened as an art gallery, the owners and R2 Design (Porto, Portugal) used its façade as the canvas for an artful typographic composition that recalls the building’s former use, but creates a new cultural venue.

R2 Design

Museum of Arts and Design

Honor Award
Museum of Arts and Design, Pentagram

The Museum of Arts and Design in New York collects and presents contemporary and historic innovations in craft, art, and design. The museum opened its new home at Two Columbus Circle in September 2008. As part of the museum's relocation, MAD commissioned Pentagram to create static and dynamic interior and exterior signage and wayfinding as well as a suite of interactive interpretive media for the galleries.

Pentagram

Newseum

Honor Award
Newseum, Ralph Appelbaum Associates

With the opening of the new Newseum on Pennsylvania Avenue in April 2008, Washington has a new seven-level, 250,000-sq.-ft. museum dedicated to educating visitors about the importance of a free press in safeguarding our First Amendment rights.

Ralph Appelbaum Associates

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