Digital Interface Design

Inside Joke—AI at the National Comedy Center

Inside Joke—AI at the National Comedy Center

Read Time: 5 minutes

The National Comedy Center in Jamestown, New York includes a brand-new museum devoted to the history of comedic arts in America—and making people laugh. Cortina Productions (McLean, Va.) and Jack Rouse Associates (Cincinnati) led the effort to design a suite of interactive exhibits that do just that, including AI-enabled “Laugh Battle.”

“I came up with a new word today: plagiarism.”

Understory at Amazon Spheres

Finalist 2018
Finalist 2019
Understory at Amazon Spheres

The Spheres is the latest addition to Amazon’s downtown Seattle headquarters, and offers employees a work environment shared with over 40,000 plants, bringing them closer to nature as they work.

To explain this groundbreaking new building, Amazon established a free, public visitor center at The Spheres, called Understory. The name refers to the lush habitat between the rainforest floor and canopy and provides a fully immersive, 360-degree experience where visitors can get up close and personal with the science, engineering and plants behind The Spheres.

MADBALLBALL

Finalist 2018
MADBALLBALL

The design team partnered with the Museum of Arts and Design (MAD) in New York to create the signature digital experience for the 60th annual Mad Ball gala, their most important fundraiser. To entertain guests that included design luminaries, museum board members and honorees such as Madeleine Albright, Jorge M. Pérez and Barnaba Fornasetti, the museum tasked the team with creating a memorable interactive experience that was, true to their mission, an innovative and unexpected celebration of design and the creative process.

Bill & Melinda Gates Discovery Center

Merit Award 2018
Bill & Melinda Gates Discovery Center

"How can each of us make a difference?" That's the question asked by the Bill and Melinda Gates Discovery Center. New interactive experiences bring their work to life, illuminate the challenges they face, and educate every visitor on how they can find their passion and take action to make a difference.

The Discovery Center is a 15,000-square-foot exhibition and office space in the heart of Seattle. Certified LEED Gold, the Discovery Center is designed to foster a collaborative working environment and help educate the public about the organization’s mission.

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