SEGD Participates in Discovery Days

SEGD Board Member George Lim and Denver Chapter Chair Angela Serravo participated in Discovery Days at the Art Institute of Colorado. Multiple professional organizations participated in the event to educate and expose students to the benefits of being part of professional organizations. George was happy to show a student his own work illustrated in Wayne Hunt's book of Environmental Graphic Design.

Infinite Scale, Experiential Graphic Design and the NHL All-Stars, Sports

Infinite Scale Designs for the NHL

To paraphrase Mark Cuban: "You've got your Big Screen, you've got a cold one and a comfy couch. What is compelling and unique enough about attending a game that makes it worth the effort? We in the sports business don't sell the game, we sell unique emotional experiences." A very few sports design consultancies are creating events where something fresh and innovative happens.


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