Wayfinding projects for transportation, workplace, education and healthcare environments share some core similarities but also offer widely divergent challenges. At SEGD’s 2016 Wayfinding event, we’ve gathered some of the world's leading wayfinding experts to share the latest best practices, trends and insights with you.

When Calori & Vanden-Eynden was asked to create graphics for Cornell University’s newest campus facility—a dairy plant added to an existing academic research lab—they decided to have some fun with it. The CVE team covered blank walls with cow spots, creating what one observer calls a “Rorschach meets rawhide” aesthetic that manages to be both witty and sophisticated. CVE identified the building itself with a giant sculptural milk bottle.