2018 SEGD Fellow and Achievement Award Winners Announced

During the 2018 SEGD Conference Experience Minneapolis, winners of the 2018 SEGD Achievement Awards were announced and celebrated at the largest annual gathering of members of the experiential graphic design community. Since 1987, SEGD has honored the individuals, companies and institutions whose work has significantly advanced the environmental and experiential graphic design fields. The 2018 honorees and awards and links to profiles on them are as follows.

2018 SEGD Fellow

2018 SEGD Fellow and Achievement Award Winners and Profiles

Since 1987, SEGD has honored the individuals, companies and institutions whose work has significantly advanced the environmental and experiential graphic design fields.

2018 SEGD Distinguished Member Amy Lukas of Infinite Scale

2018 SEGD Distinguished Member Award: Amy Lukas, Partner + Director of Events at Infinite Scale, SEGD President 2012-2013

Infinite Scale Turns 15

Congratulations to Infinite Scales three partners: Amy Lukas, Cameron Smith and Molly Mazollini

It all started in 2002 after designing the Winter Olympics Games. It was one of those, "well that was fun, but what do we do now?" moments.

SEGD Announces 2017 Board of Directors

New York— At a meeting last week, SEGD's current Board of Directorscelebrated notable changes to the Board starting in 2017, including the departure of five board members, the addition of three new members and the transition of the office of Secretary/Treasurer.

Departures

Salt Lake Design Week: All About the Team Work

Tanya Dreesen of the Minnesota Vikings will speak on how design impacts team integration and partnership activation at U.S. Bank Stadium, and the team's commitment to partnerships tied to the local community. Event host Infinite Scale worked with the Vikings to create Vikings branding throughout the stadium and much more. Event sponsored by archetype.

Infinite Scale, Experiential Graphic Design and the NHL All-Stars, Sports

To paraphrase Mark Cuban: "You've got your Big Screen, you've got a cold one and a comfy couch. What is compelling and unique enough about attending a game that makes it worth the effort? We in the sports business don't sell the game, we sell unique emotional experiences." A very few sports design consultancies are creating events where something fresh and innovative happens.

Infinite Scale on Aggies' Stadium Team

Infinite Scale (Salt Lake City) created the branding and wayfinding system for Texas A&M’s newly redeveloped football stadium complex, opening to the public September 12.

A Strong and Expanding SEGD Community

The 2015 SEGD Conference: Experience Chicago is over and according to most of the attendees the staff came into contact with, this one was the best, one of the best, awesome, fantastic--you name the adjective; people seemed to really enjoy it. Chicago delivered incredible sunny days, riverboat tours of the city's architecture, and receptions out on the river walk. All these city-based activities provided great opportunities for people to get to know each other and connect.

Infinite Scale Designs College Football Playoff Graphics

Infinite Scale (Salt Lake City) created environmental graphics for the January 12 College Football Playoff game between the Oregon Ducks and The Ohio State University Buckeyes.

Principal Tracy Turner	Graphic Designer Marguerite Schumm	Director of Design Jan Lorenc
Managing Director, Dubai Peter Krikhaar	Arts Management and Content Strategy Kathy Fredrickson	Creative Director Emily Furman Sennett

SEGD

Amy Lukas