3M

2016 SEGD Fellow and Excellence Award Winners Announced

SEATTLE– During the 2016 SEGD Conference Experience Seattle, winners of the 2016 SEGD Excellence Awards were announced and celebrated among the largest annual gathering of members of the experiential graphic design community. Since 1987, SEGD’s Excellence Awards have honored the individuals, companies, and institutions whose work has significantly advanced the environmental and/or experiential graphic design fields. The 2016 honorees and awards are as follows:
 
2016 SEGD Fellow: Michael Reed, Mayer/Reed

Meet Your Makers at the 2015 SEGD Conference NEXPO

Creative Edge at 2015 SEGD Conference/NEXPO

The difference between a good project and a great one is having the right partners on your team. NEXPO is the day-long industry supplier and maker exhibition during the 2015 SEGD Conference: Experience Chicago June 4-6. Looking for new fabricators to help bring your ideas into reality? Need to research ADA signage or sustainable processes for your next project? Whether you’re looking for collaboration, information, or inspiration, NEXPO is the right place for you!

There’s still time to register for the full conferenceJune 4-6 in Chicago! Or you can also get a one-day NEXPO pass!

3M Heritage Wall

Merit Award 2014
3M Heritage Wall

For 3M’s new Australian headquarters, THERE was asked to create an extensive branded environment that celebrated the company’s heritage of landmark innovations, as well as the engineers and inventors behind them. While mining the 3M archives, the design team unearthed a rich trove of materials that charted the development of the company from humble origins to a global powerhouse of innovation and technology. The exploration also unearthed a long history of graphic symbols and logos.

THERE

Museum of the City of New York Rebranding

Honor Award 2014
Museum of the City of New York Rebranding

As part of a major renovation of the Museum of the City of New York, Cooper Joseph Studio was tasked with enlivening the core areas of the building. The goal was to infuse the key public spaces with soul and a feeling of engagement. Focusing on the rotunda, entry, and second-floor central open space, Cooper Joseph's intent was to create a bold, unified experience that would draw visitors up the circular stair to the galleries and provide a place to gather and enjoy while visiting the Museum of the City of New York.

Cooper Joseph Studio

3M Australia Headquarters Environmental Graphics and Wayfinding

Down to Business Down Under

THERE's environmental graphics program for 3M Australia celebrates collaboration, chain reaction, and scientific heroes. 

Asked to create a compelling environmental graphics program for 3M’s 8,000-square-meter Australian headquarters, THERE (Sydney) focused on the company’s collaborative work ethos and the chain reaction of ideas that create technology innovations.

Macquarie Group Headquarters Wayfinding Interior Design

Clear Connections

A Sydney bank uses architecture and wayfinding interior design to support a radical new work model.

Transparency is a big buzzword these days. Politicians and corporations, psychologists and members of the media all strive for it or, at the very least, toss around the word as some sort of ideal practice. But what does it really mean? And more importantly, what does it look like? Ironically, an example may be found in the type of place that prompted the large-scale application of this word in the first place: a financial institution.

Agave Library Environmental Graphics

Agave Library

Branching Out

Hardworking graphics add punch to the community-centered design of the 21st century library.

Think of a public library, and what comes to mind? Perhaps the red-brick blocks of our youth, where fluorescent lighting cast a yellowish glow and anything above a whisper was strictly taboo? Fast-forward to today, and a slew of newly built libraries are conversation starters, awash in natural light, with vibrant colors and patterns beckoning card-holders to linger and explore.

Tampa Downtown Wayfinding

Lighting the Way

Tampa’s new wayfinding system shows off the city’s assets and gives it a bright new identity.

Tampa’s second-generation wayfinding system needed to connect the city’s 300,000 annual visitors to major destinations, point the way to downtown parking garages, and provide a new pedestrian wayfinding component.

Almost as important, it needed to provide the city with a fresh new identity—minus the clichéd palm tree and beach graphics many people associate with Florida.

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