2015 Digital 101 East

Be an Xplorer at SEGD Digital Camps

Native Voices at Penn Museum

Being an experiential graphic designer these days is like being an explorer—charting the course of your business or career, scanning the horizon for new opportunities, and scouting the right tools and skills to take advantages of those opportunities. That’s what SEGD’s Xplorer Digital Camps are all about: making sure you’re prepared for the increasingly digital and data-enabled projects in your future. 

>> Attend SEGD Xplorer Digital Camps in Philadelphia or Seattle this summer!

Brad Baer

An architect, designer, and entrepreneur, Brad Baer brings a wealth of skills and a passion for compelling spaces to his multifaceted role at Bluecadet. As Creative Director of Environments, he is responsible for studio and project strategy, new business development, and environmental design, with a focus on the seamless integration of digital and physical experiences. A core member of the Bluecadet team since 2013, he has spurred company growth as well as client and community engagement.

Photograph of Brad Baer, Bluecadet
Philadelphia, PA

Testing 1, 2, 3... Bluecadet's Process

Photo montage: Josh Golblum, Bluecadet

As Bluecadet’s Founder and CEO, Josh Goldblum has devoted his career to doing award-winning work with organizations like the MoMA, Smithsonian Institution, Doctors Without Borders, and National Geographic to educate, engage, and entertain through websites, mobile apps, interactive installations, and immersive environments.

>>Josh will be sharing his experience at the hands-on digital experiential design workshop Xplorer East, July 23 in Philadelphia, hosted at Bluecadet’s office.<<

Clear Goals + Audience Empathy + Awesome Technology

Photograph of Chris Whalen and John Morena, OpenEye Global

“The possibilities are kind of endless. I don’t know how else to say it.”

Chris Whalen is the Creative Director at OpenEye Global, a firm specializing in digital experience design in retail spaces.  He’s very enthusiastic about the future of user interactions with digital screens and signage, and is a perpetual learner alongside collaborator John Morena, an expert in motion graphics, animation and video.

Are You an Xplorer?

What is fascinating about all disruption cycles is the solution that ultimately disrupts is not usually a completely new-to-the-world invention. Take the Ford Model T or the Wright Brothers Wright Flyer. Making gliders with humans flying on them was not new. The final piece of the puzzle though--how to make the flight stable--was! The personal computer was a similar story. The Apple 2 was not the first personal computer, but it was the first to combine a keyboard and screen with the processor, thus making it usable.

John Morena

John Morena is an award-winning, multi-faceted Animation Director with over 15 years experience.  Being hands-on in every facet of animation production, John Morena has produced, directed, animated & designed work for the New York Yankees, CBS, Atlantic Records, Crayola, Pandora, Madame Tussauds, Visa and the History Channel. 

John Morena has also played a major role in the creation of feature films and television shows distributed through LionsGate.

John Morena
New York, NY

Chris Whalen

Director of Creative Operations

Chris Whalen is a strategic, multidisciplinary designer / writer & art director with an eye for innovation and pixel perfection. Chris has worked with clients such as Santander Bank, Philadelphia Eagles, Madame Tussauds, Nordstrom and Westfield, to name a few.

Chris Whalen, DIrector of Creative Operations, OpenEye Global
OpenEye Global
New York, NY

David Bianciardi

As principal and owner of AV&C, David Bianciardi has led the company over the past 12 years from a small systems integration firm focused on the amusement and themed attraction industry to a thriving, globally recognized consultancy with the proven capacity to deliver award-winning large-scale systems to blue chip clients seeking technically sophisticated solutions to complex design challenges. Prior to founding AV&C, David held leadership positions in the industry for 15 years, as CTO of Synesthesia, co-founder of IDRC, and independent consultant.

David Bianciardi, AV&C
AV&C
New York

Spring Into Summer Events!

Jill Ayers, SEGD President 2014-2015, Owner Airspace, Brooklyn, NY

Happy Spring! I hope everyone is having a productive season, feeling inspired every bit of the way. From talking to members over the last few months, it appears that people are busier than ever and that’s a great thing. We recently held our quarterly board meeting at the RTKL offices in downtown Los Angeles, where we reviewed several planning issues for 2015, including our strategic plan.

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