The designers sough to create a child-focused, friendly, easy-to-understand environmental graphic design program that remained consistent with the identity that they previously established – the identity consists of five children's hands of different shades arranged to form a star-like shape. They used handprints from children involved in Westside Children's Center programs as the centerpiece of the system. The primary focus was to design everything with the child in mind as well as adhere to necessary code requirements.
"25" is a mixed-use office and retail environment on a 50-acre campus in Albuquerque, New Mexico. The client challenged Vaughn Wedeen Creative to create a destination as opposed to a location. With that in mind, the identity consists of the unique name "25" (instead of the typical "I-25 & Jefferson Business Park"), punctuation marks as accents to the name, marketing materials, and a tag line that reads "25.
The headquarters building of Crate & Barrel is a sleek, modernist structure designed by Perkins and Will and located within a landscaped campus-like setting. The comprehensive exterior and interior graphics and wayfinding system ranged from monumental site identification signs to room identification signs and workstation nameplates. The interior sign program constituted a large part of the overall wayfinding system.
This network of twelve computerized kiosks creates one-stop wayfinding centers for visitors. The i-Sites integrate existing leading-edge technology with customized components and software. A psychologist worked with the design team on the user interface; redundancy (where users are offered more than one way to get information) was key to the design, which was extensively field-tested. Although high-tech, the low-profile units are designed to fit into a campus where the traditional architecture and park-like grounds are paramount.
For the Krishna Festival in August 2002, representatives of the Hare Krishna movement in New York wanted to provide a way to communicate the Vedic philosophy in an inexpensive (up to $300) but appealing way. The mosaic was a board consisting of 1800 Post-it notes in various colors recently released by 3M. The image was a close-up of the eyes of Krishna, the personification of God in traditional Vedic culture, based on a photo of deities from one of the main temples in Imphal, Manipur, India.
