Dear Boss—Send Me to the 2019 SEGD Conference Experience in Austin

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Does your boss need some persuading to sign off on your trip to Austin for the 2019 SEGD Conference, June 6–8?

We’ve got you covered. Here’s a letter chock-full of ROI to get you there!

Dear [Best Boss in the World]:

I’d like to attend the 2019 SEGD Conference Experience in Austin, June 6–8. My participation in the conference will be a great investment for our company, and here’s why.

I’ll grow our company’s network and business development potential by connecting with new partners and clients. [Over cocktails? Maybe, but no need to bring that up.]

I‘ll learn from the leaders of top-level design firms like Pentagram, C&G Partners, Gensler, Asterisk, fd2s and more. [And those are just some of the firms speaking. P.s. Paula Scher is the graphic design keynote this year!]

I’ll collect competitive intelligence, finding out what the other guys are doing and why. [No need for a spy-cam; speakers share willingly!]
I’ll find new vendor and fabrication resources and learn about new processes and materials at NEXPO. [Returning this year: NEXPO Talks! Get your hands dirty with demonstrations of materials and technology innovation on the NEXPO show floor.]

I’ll gain inspiration and see first-hand what the best of the best in experiential graphic design are doing at the 2019 SEGD Global Design Awards ceremony. [And you’ll get to pick the winners’ brains at the reception.]

I’ll learn about the latest in experiential design innovations and new methods in incorporating technology in design.

I’ll take prolific notes and bring new knowledge back to the office to share with my co-workers. [But until then, you’ll be the smartest person in the office.]

I’ll have access to innovative design-driven local venues on the walking and project tours. [And I’ll get my steps in. So many steps.]

I’ll have ample opportunity to network through the project tours, President’s Reception, design workshops and roundtables, NEXPO event, Chapter Mixer, and so much more!

[View the detailed agenda here]


It’s not Miami, Las Vegas or New Orleans, so, chances are, I’ll get into a lot less trouble. [Maybe…]

We’ve all been working so hard the past few months and this is a GREAT way for me to recharge my batteries and get inspired to produce at an even higher level when I get back.

SEGD has reserved a block of rooms at the Fairmont Austin for a set rate until May 7. [No need to spend valuable time looking for open lodging.]

And last but not least, we’ll get our money’s worth, with three jam-packed days of learning sessions, behind-the-scenes project tours, networking events and NEXPO!


[Your Hard-Working, Go-Getting, Forward-Thinking Employee]

P.S. When you’re ready, we can get me signed up here.But don’t forget: Prices go up May 1.