Branding in All Environments—2019 SEGD Branded Environments

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Nowhere is the brand more powerful or transformative than in physical environments: workplaces, retail stores, cultural institutions, recreational and sports facilities, hospitals, even schools. SEGD 2019 Branded Environments—March 26-27 in Las Vegas—will focus on showing YOU how to leverage the latest tools, technologies, and trends in experiential design for branded spaces.

BE will cover the landscape of branded environments, from branding cities to retail stores and hospitality environments. Sessions will focus on:

>> Brand+Culture
Making a civic institution accessible with experiential and art activations
with Eric LeVine,NBBJ

Capturing culture through branded environments
with Jill Spaeth, Nathan Hill,SpaethHill; Joe Lawton,Media Objectives

>> Brand+Campus
Attracting and engaging users with campus brand experiences
with Braulio Baptista, Jenny Lee,ZGF

>> Brand+Sports
Activating public places for fan and team brand experiences
with Angela Hill, Kevin Gormal,Section 127

>> Brand+Digital
Transforming brand experiences with digital engagement
with Keith Curtis, Perkins+Will

Transforming brand experiences with digital engagement
with Eli Kuslansky,UnifiedField; Katie Sprague,CRTKL

>> Brand+Place
Transforming brand experiences with digital engagement
with Richard Poulin FSEGD, Poulin+Morris

SEGD 2019 Branded Environments will be held at the Las Vegas Convention Center in Las Vegas, Nevada. Check out the speakers and the full event agenda, and register for your spot TODAY!

This year’s BE event is held in partnership with DSEand is sponsored by AVIXAand Color-Ad.