2018 Wayfinding & Placemaking Sneak Peek

  1. At the new downtown development ROW DTLA (a 2018 SEGD Global Design Award-winning project), Rios Clementi Hale Studios used place-led branding to reveal the story and uniqueness of the place. (Tour)

  2. The DTLA Digital Placemaking Experience will feature digital media installations by SNA at Circa and byStandard Vision at Marriott LA Live, Metropolis and Wilshire Grand. (Tour)

  3. Selbert Perkins Design collaborated with AC Martin Partners and Hanjin International Corporation to create a Wayfinding Master Plan for the Wilshire Grand Redevelopment Project — a mixed-use development. (Tour)

  4. The LA Metro Placemaking Experience will discuss improvements the largest public transit system on west coast with $52 billion in development investments. (Tour)

  5. Linespace has proudly been working with the University of Southern California to enhance the campus experience and establish brand consistency. The opening of the USC Village represents a true integration into the urban fabric. (Talk and Tour)

  6. Mijksenaar, the design firm known for its worldwide airport wayfinding expertise, has been contracted to be Denver International Airport’s (DEN) wayfinding consultant. DEN is the sixth-busiest airport in the US. (Talk) Photo: Denver International Airport

  8. EGG Office developed environmental graphics, wayfinding, signage and venue logos for the primary building on a tech giant’s campus utilizing raw materials to capture the CEO’s “never-finished” mantra. (Talk) Photo: Jeremy Bittermann Photography

  9. Form:Media’s place branding addresses the lack of visible heritage with a subtle piece of signature architecture—the “monument.” All brand elements (logo, signage, graphics, and colors) are based on the monument’s form. (Talk)

  10. Urbanite, part of Frost* Collective will be talking about human-centered approaches to wayfinding and their process for creating inspiring spatial experiences. (Talk)

  11. Endpoint will be discussing the process and unique considerations required for working on international transportation wayfinding projects in the MENA region, like the Dubai Tram—a high-profile, AED3.18bn project. (Talk)

  12. The event will also include a Pecha Kucha-style session, called 20×20: LA EGD, in which four speakers from three generations and three Los Angeles offices—RSM Design, Altitude Design and Newsom Design—will present. (Talk)

Wayfinding and placemaking design continue to be the heart of experiential graphic design practice worldwide (which is why the 2018 SEGD Wayfinding & Placemaking event, July 19–20 in Los Angeles,is such a key one to attend!). Scroll through the slideshow above to get a sneak peek of of the firms and projects that comprise the talks and tours (ie. what you could be a part of in just three short weeks!).

P.S. Space is limited at this popular event. Register today to save your seat.

P.P.S. Don’t forget to sign up for tours—there are three time slots and five tours available. Check out the detailed agenda for more.