This store design transmits the culture of Steuben through its appearance and educational videos, making it more accessible and creating a framework for continuing change. The designers changed the relationship between the object and the customer, inviting people to congregate around the circular display tables and experience the glass intimately, thus creating a museum-like educational experience in a retail environment. Flooded with outdoor light, the character of the room changes with each passing cloud. At night, a computer-generated light program becomes a dancing rainbow off the convex underbelly of the mezzanine, while the shifting colors are refracted from every piece of glass on display. It is truly a store that never sleeps.
Ralph Appelbaum (Principal in Charge), Jack Pascarosa, Rick Sobel, Jessica Holbrook, Nadia Coen, George Cooper, Allegra Burnette
Ralph Appelbaum Associates
Lockwood Greene (architect), F.J. Sciame Construction Co, Inc. (construction manager), Johnson Schwinghammer (lighting), Scharff Weisberg (audiovisual)
Showtime Exhibit Builders Inc., S&G Woodworking, Corcoran Marble and Monument Company, A.S.F. Glass, Inc., Wall Track Systems Inc., Consolidated Carpet Work Inc., Blumcraft of Pittsburgh, Pook, Diemont & OHL, Inc.