Levi’s Jeans for Women Shop

Agency

Morla Design

Practice Area

Client

FCB/Levi Strauss & Co.

Industry

Project Vision

Custom fixtures, furniture and carpeting help give this 3,200-square-foot, in-store shop its unique character. All design is based on the theme of a woman’s curving shape, including sensuous photographs and furniture. Writing, which appears on the carpets and on dress forms, is based on entries from a woman’s journal.

Project Details
Design Team

Brian Collins, Jennifer Morla, Eric Rindal, Suzanne Finnamore (copywriter)

Design Firm

Morla Design

Project Area

3,200 sq ft

Fabricators

Fun Display (fixtures and furniture), Bentley Carpets (carpets)