Gaudi in Barcelona
Agency
Jihea Kim
Practice Area
Client
Parson School of Design
Industry
Project Vision
This project celebrates the 150th birthday of Antoni Gaudi’s birthday by creating a sign system for Spain’s capital of Barcelona. The image of Spain is one of vibrant passion, expressed through the architecture and seen through Gaudi’s work.
Project Details
The graphic translation of the icons from the architecture has been well-executed. The continuity of each, forming a family of images, results in an overall branding for the wayfinding. This site branding visual system draws effectively on Gaudi's formal vocabulary, even as it abstracts it appropriately for directional signage.
Design Firm
Jihea Kim
Consultants
Lance Wyman (instructor)