Dodge Detroit Auto Show, NAIAS
Created in three days – and from a remote location – this beamable application and on-site delivery system for Palm OS™ and Pocket PC™ handheld devices was incorporated into an existing Dodge Auto exhibit at the North American Auto Show. The delivery system is flexible, support-free, easy to install and tear down as well as impervious to nightly power downs; when the power comes back on, the system is automatically back in full service. The applications contain client-specified information and an orientation map of the exhibit hall and include color, graphics, and logos. Providing key information in this new and memorable way turns “thin air” into a powerful messaging medium.
Trina Clickner (Principal in Charge), Meryl Blazer