Climeworks Visitor Centre
In the spring of 2024, Climeworks launched its second commercial DAC+S plant, Mammoth. Parallel to the plant installation, a new Visitor Centre was opened at the Mammoth facility to educate visitors on the carbon capture process. At the Visitor Centre an engaging model representing Mammoth was installed. Via tangible knobs, visitors can trigger in-depth information on the different modules within the plant and how they function in the carbon capture process.
The Challenge
To create an engaging model representing the different modules within the plant and how they function in the carbon capture process.
Project Vision
Turning a knob illuminates parts of a semi-transparent image projected on top of the model, highlighting the intricate network of pipes and facilities where CO₂ flows. This interactive experience allows visitors to follow the journey of CO₂ through different stages, with text and illustrations appearing to explain each step. These visual elements make the complex scientific processes accessible and engaging, encouraging a deeper understanding and connection to the technology.
Even when not in active use, the model remains an attraction with a meditative feel. Particles flow from the edges towards the air-capturing center, and the names of each building are highlighted. The interactive design, with its animated circles around the birch knobs, draws visitors in and entices them to interact with the exhibit.
Sustainable materials in style with the whole Visitor Centre we used in the installation.
Magnús Elvar Jónsson
Projections on top reveal the path the CO₂ takes as it is being captured.
Magnús Elvar Jónsson
Design + Execution
The table was designed using birch and concrete-like materials to match the architecture of the Visitor Centre. The design is minimalistic and contemporary, fitting seamlessly into the overall aesthetic of the space.
Illustrations highlight the inner steps of the process.
Magnús Elvar Jónsson
The table and floor are in similar color style which makes the model and information pop out.
Magnús Elvar Jónsson
As users turn their knob, the flow of CO₂ is revealed in their spotlight on the model.
Magnús Elvar Jónsson
Sustainability
The table’s construction consists of two materials. The concrete like unit is made of Valchromat® MDF plates. Valchromat® is considered environmentally friendly because it is made from sustainable wood fibres, free from harmful chemicals, and designed for recyclability and low environmental impact. The model and knobs are made of birchwood, one of the few endemic trees natural to the environment in Iceland. Furthermore the installation was made by local producers ensuring short travel distances. The whole installation runs on 100% renewable energy.
Illustrations explore everything from big to small in the process.
Magnús Elvar Jónsson
The different elements of the plant are highlighted and explained in the attraction mode.
Magnús Elvar Jónsson
Project Details
This project is a great case of elegantly integrating digital media into a physical touchpoint. The material choices are excellent, and the interactive digital element is aptly used to demystify complex information for the visitors.
Sometimes, a digital experience project transcends its category and has all the judges simply say, 'Beautiful.' To do that with an installation at such an intimidating, technical facility is an achievement.
I’m impressed by their innovative and engaging approach to display complex digital data in an interactive physical format.
Design Team
Gagarin
Collaborators
Irma Studio (physical fabrication)
Atendi hardware
Photo Credits
Magnús Elvar Jónsson (photography, videography)
Open Date
April 2024
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