Ballard Food Bank

Community anchor Ballard Food Bank had served Seattle for almost five decades by providing food, support, and essential services, before having the opportunity to expand into a new home. To coincide with this important shift, the team designed a new brand for the Ballard Food Bank and wove its spirit and messaging throughout their new building.

Agency

Studio Matthews

Practice Area

Client

Ballard Food Bank

Industry

The Challenge

Originally serving only the Ballard neighborhood, the Ballard Food Bank has expanded to serve eight Seattle neighborhoods and more than 7,000 people per month. They have continued to play an even more critical role in the community as the pandemic has put huge pressure on local services.

Project Vision

The new brand was designed to embody a renewed mission: providing critical services that extend far beyond food. Centered on the updated tagline, ‘A Hub for Hope’, this sentiment was reflected throughout signage, environmental graphics and donor recognition within the new space. Bright colors, functional and warm materials, and friendly and legible typography are woven throughout the interior and exterior.

William Wright

William Wright

Studio Matthews

Lara Swimmer

William Wright

Studio Matthews

William Wright

Project Details
Design Team

Studio Matthews

Photo Credits

William Wright, Lara Swimmer, Studio Matthews

Open Date

October 2021