Vesna Petrovic

Vesna Petrović is the founder and owner of Vesna De3ign studio. She is a graphic designer and educator. She works on variety of graphic design and exhibition projects with artists, and cultural and nonprofit organizations. Her work has been published and shown in graphic design publications and exhibitions, and is included in the Los Angeles County Museum of Art’s permanent graphic design collection.

Vesna holds typography workshops and as an adjunct professor teaches graphic design clases at UCLAx Visual Arts and at the Mike Curb College of Arts, Media, and Communication at California State University, Northridge. She served for several years as a board member in AIGA professional organization for design in its two separate chapters—Los Angeles and Orange County—and its national center for Cross-Cultural Design. She also participated in design portfolio reviews for AIGA LA, AIGA OC, CSUN, Otis College of Art and Design, and UCLAx. Vesna is a member of the following professional design organizations: the AIGA (The Professional Association for Design), the SEGD (the Society for Experiential Graphic Design) and the ULUPUDS (The Applied Artists and Designers Association of Serbia).

Vesna has organized and curated two graphic design exhibitions—L.A. Design in Belgrade (AIGA) and Everyday Design From Around the World (AIGA), the latter traveling from Los Angeles to New York to Mexico City. She served as a judge at several design competitions including Art Directors Club of America, AIGA LA and AIGA OC. Vesna was trained both as an architect and a graphic designer and holds B.A./M.Arch degrees from the University of Belgrade.