Korinna Hirsch

Korinna Hirsch

Authenticity is our most powerful resource.



Member Since

December 2006

Korinna successfully navigates all project design phases while minding business development, marketing and accounting tasks. Open-minded and flexible, she invites opportunities for collaboration and personal growth and enjoys knowing that her own experience and character positively impact surrounding relationships as well as the project(s) at hand.

As a LEED Green Associate EGD/Branding professional with 20+years of international design and project management experience, Korinna has built a portfolio of interior + exterior sign design and wayfinding systems, identity, branding and print graphics for hospitality, retail, commercial, healthcare, education, cultural and civic market sectors. Her work with Perkins&Will allows Korinna and her team to weave sustainable brand experiences through digital, print, and built environments.

She is a proud mom and enjoys volunteering @ the local Art Center, gardening, cooking, hiking, and Zumba!
SEGD Volunteer Activities include being a member of the SEGD 2014 Conference Planning Committee and panel discussion on Collaborative Design.

Connect with Korinna on LinkedIn and Facebook.

Practice Area

Branded Environments, Placemaking, Public Installation, Strategy/Research/Planning, Wayfinding

Focus Area

Brand, Digital, Graphic, Interactive, Interpretive, Signage


Corporate, Cultural, Education, Healthcare, Museums, Recreation, Retail, Sports, Transportation, Urban + Civic, Visitor Centers, Workplace