Kimberly Paulus

Kimberly Paulus

People

Website

Member Since

November 2023

Kimberly Paulus is an innovative graphic designer with extensive experience in branding, wayfinding, and experiential design. Equipped with a heavy skill set and background, she formulates intelligent navigational systems that are not only beautiful, but also enhance the user’s experience. She looks into finding those “sweet spots” where the right information is delivered at the right time and formulates the best way to communicate graphically for optimal visibility—creating spaces that are seamless, intuitive, and easy to navigate.

Practice Area

Branded Environments, Placemaking, Strategy/Research/Planning, Wayfinding

Focus Area

Brand, Destination Experiences, Equitable Design, Graphic, Interactive, Signage

Industry

Corporate, Cultural, Education, Healthcare, Recreation, Retail, Sports, Visitor Centers, Workplace