Christine Wu Sorrell

Christine Wu Sorrell

Design and Branding Director (aka Creative Director)

Company

Website

Member Since

June 2024

My professional mission is to develop and facilitate multi-faceted solutions in collaboration with my peers and professional partners.
Drawing from over 25 years of excellence in creative design, marketing and sales, my leadership and expertise in signage and branding results in assets that clients can utilize to complement their brand and environments.

My super power is

Innovative Designer/Artist

Best piece of advice I've ever heard

If they have a Major for it in the university, it will be more difficult to find a career in that major. Pave your own way and others will find more value in you as you will accumulate experiences from the road less travelled.

Practice Area

Branded Environments, Digital Experiences, Exhibition, Placemaking, Public Installation, Strategy/Research/Planning, Wayfinding

Focus Area

Brand, Exhibition, Graphic, Interpretive, Signage, Sustainability

Industry

Corporate, Cultural, Education, Entertainment, Healthcare, Recreation, Retail, Transportation, Urban + Civic, Visitor Centers, Workplace