Candace Buchanan

Texas-raised and Seattle-based, I’m a brand and experience designer with 30+ years of creating people-centered solutions through design thinking, fueled by curiosity, creativity, and a love of the outdoors.

People

Website

Member Since

July 2026

I grew up in Texas, but Seattle has been home for many years. With over 30 years of experience in branding and experience design, I’ve worked with start-ups, Fortune 500 companies, and mission-driven nonprofits across a wide range of industries—from tech and healthcare to retail, hospitality, and the arts.

What drives me most is solving complex problems using a design thinking approach in order to build smart, creative, sustainable experiences that keep people at the center—and collaborating with teams who are passionate about good design.

Outside of work, I stay active and inspired—running, swimming, hiking, painting, and always keeping an eye on what’s new and next in the creative world.

Ask me about

Design Thinking

My super power is

Communication through graphics

I'm looking for

inspiration, courageous ideas, simplicity

What I love about experience design

Design Thinking: it is human-centered. Start with empathy to create a solution, and experiment to learn.

Best piece of advice I've ever heard

Perfect is the enemy of the good

Where I find Inspiration

Observing humans

Practice Area

Branded Environments, Digital Experiences, Exhibition, Strategy/Research/Planning, Wayfinding

Focus Area

Brand, Graphic, Signage, Sustainability

Industry

Education, Healthcare