Abigail Honor

Abigail Honor

I have a curious and insatiable desire to design fun and unique spaces for people to enjoy, learn and challenge themselves in.

People

Website

Member Since

May 2025

Abigail Honor is a founding partner and creative director of Lorem Ipsum Corp., a multidisciplinary design studio headquartered in New York City. With over twenty-five years of experience, Abby’s work sits at the intersection of film, immersive media, and exhibition design, creating narrative-driven experiences that bring history, culture, and complex ideas vividly to life.

Her practice focuses on museum exhibitions, large-scale immersive environments, and cinematic storytelling, often blending film, spatial design, and emerging technologies to create emotionally resonant public experiences. Abby has led projects for major cultural institutions, including the Cooper Hewitt Smithsonian Design Museum, V-A-C Foundation, and the Jewish Museum and Tolerance Center, and collaborated with global partners such as Google, Verizon 5G, and Snapchat.

Abby’s work has been widely recognized with awards across experiential and exhibit design, and her films have screened at major international festivals. She regularly collaborates with curators, historians, architects, and technologists to translate research and lived experience into compelling narrative environments that invite reflection, understanding, and dialogue.

A respected voice in the experience design field, Abby has spoken internationally at conferences including SEGD, MuseumNext, and the National Taiwan Museum of Fine Arts. Since 2023, she has served on the SEGD Fellows Selection Committee, contributing to the recognition of leading practitioners shaping the future of experiential and exhibition design. She is also the co-host of Matters of Experience, a podcast featuring globally recognized thinkers and creators across design, culture, and storytelling.

Abby holds an MFA in Film Production from Boston University and a BFA in Fine Art from the University of Newcastle.

Ask me about

Immersive design, sound and light.

My super power is

Positivity and energy.

I'm looking for

Clients who want to break the mold and do something different.

What I love about experience design

I love telling stories that transport the visitor to another time and place.

Best piece of advice I've ever heard

Someone will always complain about something.

Where I find Inspiration

In nature, especially the countryside on long walks.

Practice Area

Branded Environments, Digital Experiences, Exhibition, Strategy/Research/Planning

Focus Area

Augmented (AR/VR), Brand, Destination Experiences, Digital, Exhibition, Interactive

Industry

Corporate, Cultural, Museums