Selbert Perkins Design Releases LANDMARKS: A New Book on Branding, Wayfinding, and Placemaking

Selbert Perkins Design LANDMARKS book celebrates the firm’s work in shaping places people remember. The new monograph, LANDMARKS: Every Place Has a Story. Every Story Has a Place, features 60 projects in branding, wayfinding, and placemaking from destinations around the world. 

Published by Visual Profile Books and distributed by Simon & Schuster, LANDMARKS offers a close look at how Selbert Perkins Design turns identity, signage, public art, and environmental graphics into meaningful place-based experiences. The 300-page hardcover highlights the firm’s long-standing approach to connecting brands, people, and places through design. 

For experience designers, the book offers more than a portfolio review. Instead, it serves as a practical resource on how experiential graphic design can support civic identity, destination design, transportation, cultural spaces, and community storytelling. In addition, Selbert Perkins Design’s work shows how branding, signage, wayfinding, placemaking, public art, environmental graphics, and digital design can come together to create places people remember.

The book also reflects the firm’s “Logos to Landmarks™” philosophy, showing how design can move from a visual mark to a lasting public experience. From illuminated gateways to branded environments, LANDMARKS shows how design helps define the way people navigate, gather, and remember a place.

Purchase LANDMARKS and explore the projects that continue to shape the future of experiential graphic design.