PAM Joins Comcast NBCUniversal SportsTech!

PAM has been selected for the 2025 Comcast NBCUniversal SportsTech program, joining an elite group shaping the future of sports technology! Over six months, we’ll collaborate with industry giants like NASCAR, The PGA Tour, Comcast Spectacor and the Premier League to enhance fan experiences and optimize venue operations. Meanwhile, PAM continues to innovate—from Scene Scheduler for seamless event programming to Wayfinding Playbooks that automate navigation and traffic flow. Plus, check out our latest blog on how top venues like SoFi Stadium and Las Vegas F1 master rapid transformations.
PAM was chosen from over 1,600 applicants, the 2025 class will participate in a six-month program working directly with industry leaders from across SportsTech’s prestigious partner consortium, which includes NBC Sports, NBC Sports Next, Sky Sports, Comcast Spectacor, the GOLF Channel, NASCAR, Premier League, PGA TOUR, University of Notre Dame, U.S. Ski & Snowboard, USA Swimming, and USA Cycling. We are excited to explore new innovations that enhance fan experiences, optimize venue operations, and drive engagement.