Mayer/Reed Leadership Looks To The Future

Mayer/Reed, Inc. announces the promotion of Shannon Simms, ASLA to associate principal and shareholder of the Portland-based interdisciplinary design studio. Shannon is a landscape architect and leader in active transportation and urban design projects. She joins principal and owner Jeramie Shane, ASLA in leading the firm’s landscape architecture and urban design group. Together with principal and owner Kathy Fry, SEGD, who heads the firm’s visual communications group, the trio is forming the next chapter of Mayer/Reed’s leadership.

Founding partner Carol Mayer-Reed, FASLA remains focused on client relations, projects and design mentorship. “I’m reflecting on the people who inspired me and encouraged me to find my voice in design. In turn, I’m continuing to express my passion for the profession as a mentor and encouraging women to lead with their strong design sensibilities.”

“Carol has been an inspiration to so many people including me,” notes Shannon. “Her influence is far reaching. I’m honored to be a part of the firm’s ongoing success as a women-owned business.”

Since becoming firm leaders and owners in 2014, Jeramie and Kathy have worked side-by-side to evolve Mayer/Reed’s collaborative approach to forward-thinking design. As a leadership team, Fry, Shane and Simms look forward to further cultivating an environment of curiosity, cross-pollination and design iteration that prioritizes sustainability, livability and social responsibility.

“We’re designing for an ever-changing world,” says Jeramie, “and we’re cultivating a studio that encourages pressing beyond what we know to what might be revealed through a creative process. Listening, collaboration and making space for tinkering and iteration is a mindset.”

“As we navigate evolving technologies, new social patterns and climate change with our clients, we’re guided by our long-standing core values,” adds Kathy. “We’re talking about enduring, resilient and adaptive design—key for the health and well-being of our communities and environment.”

About Mayer/Reed, Inc.

Mayer/Reed is a women-owned (WBE) interdisciplinary design studio based in Portland, Oregon providing landscape architecture, urban design, visual communications and experiential graphics for the built environment. The practice serves public and private clients in the Pacific Northwest and across the globe. Recent notable projects include the Oregon Convention Center Renovation (Portland, OR), OSU Reser Stadium West Side (Corvallis, OR), TriMet MAX Orange Line (Portland – Milwaukie, OR), McDaniel High School Modernization (Portland, OR), PDXNext (Portland, OR), University of Washington Hans Rosling Center for Population Health (Seattle, WA) and the current St. Helens Riverwalk (St. Helens, OR).

Established in 1977 by Michael Reed, FSEGD, the firm became a partnership in 1987 when Carol Mayer-Reed, FASLA joined the practice. In 2014 Mayer/Reed became a corporation to enable future generations of staff ownership and leadership.