TAD Associates Inc

Based in New York City, Technology Architecture + Design (TAD) is a creative consultancy that bridges architecture, technology, and experience design. TAD specializes in designing and integrating complex digital systems into physical environments—helping cultural institutions, public spaces, and brands create immersive, functional, and future-ready experiences.

With expertise that spans interactive installations, media systems, digital infrastructure, and environmental graphics, TAD collaborates with architects, designers, fabricators, and clients to bring large-scale creative visions to life. Their work emphasizes seamless integration—ensuring that technology enhances the built environment without overwhelming it.

From museums and branded environments to civic spaces and entertainment venues, TAD’s team is known for translating big ideas into reliable, flexible, and beautifully executed technical solutions. Every project is grounded in thoughtful strategy, technical precision, and a deep understanding of how people engage with place, media, and design.